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Opportunities and challenges:
3D TV has begun to emerge
LED TV has become the main development direction of flat panel color TV in the future
Relevant data:
It is predicted that the sales volume of LED LCD TV in China will reach 4 million units in 2010 and exceed 8 million units in 2011
3D panel is expected to start mass production in the second half of 2010
The display screen should make the human eye feel realistic 3D images, mainly to make the left and right eyes receive accurate light signals and synthesize 3D visual effects through the brain. The most important core for panel manufacturers to develop 3D technology is to use optical design to accurately project 3D display light sources to the left and right eyes respectively, without interference with each other, so as to avoid the problem commonly known as crosstalk, so as to further make the human eye not abrupt and comfortable when receiving 3D signals, reduce the visual discomfort of human eyes receiving 3D images, and make the 3D feeling closer to nature.
At present, individual manufacturers have invested in the development of glasses and naked eye 3D display technologies. Glasses wearing 3D display technology is relatively mature, and the 3D image effect is relatively good. In addition, its 3D content does not need to consider too many viewing angles. Therefore, glasses wearing 3D display technology will still have a certain market share in the field of home theater or 3D TV application.
For example, the 65 inch 3D / 2D hybrid cylindrical lens qfhd ultra-high resolution display panel first appeared at the Yokohama flat panel display exhibition in October, Japan, can meet the needs of viewing local high-resolution (3840x2160 pixels) 2D images and local high-dimensional 3D images at the same time on the same panel, with clear text description and vivid 3D images, It is the best choice of public display for all kinds of mall advertising in the future.
LED backlight has obvious technical advantages in the field of LCD TV. Compared with the traditional cold cathode tube, LED backlight LCD has several important characteristics: light, thin and narrow frame. At the same time, compared with other light sources, LED backlight does not contain mercury and other harmful metals, which is in line with the consumer demand of green environmental protection. In addition, compared with the LED used for lighting, the LED light source used for TV needs a longer life cycle and color control, and the luminous efficiency continues to improve. With the goal of 15% per year, it is still in the early stage of development. Therefore, the related technologies and materials, whether direct down type or side light type, will develop very rapidly. With the rapid development of flat panel color TV industry, TV has experienced a comprehensive transformation from CRT to LCD and then to LED. In the past year, with the rapid improvement of flat panel display technology, 3D TV with more cutting-edge technology has also begun to emerge. LED TV has become the main development direction of flat-panel color TV in the future with its technical advantages of ultra-thin, environmental protection and energy saving, high-definition image quality, rich color and high reliability. According to the prediction of China electronics chamber of Commerce, the sales volume of LED LCD TV in China will reach 1 million in 2009, 4 million next year and more than 8 million in 2011. Displaybank, a market research institution, further pointed out that 2009 is only a prelude, and the next three years will be a comprehensive "blowout" of LED TV in the field of color TV.
With the acceleration of the popularity of high-definition flat-panel TV, consumers' requirements for ultra-thin and high image quality are constantly improving. The energy consumption and environmental protection of flat-panel TV have also become the focus of consumers. The new LED backlight LCD TV has gradually come into people's sight. Chinese and foreign flat-panel TV manufacturers have also promoted LED backlight LCD TV as a high-end new product.
The panel industry has entered the era of application innovation, and TV display technology is also developing rapidly. Whether LED LCD TV is becoming the mainstream or 3D TV with more cutting-edge technology is emerging, it represents the development trend of TV display technology in the future. Shenyi industry, known as "remote controller manufacturing expert", will also continue to be committed to the production and manufacturing of high-quality TV remote controllers with leading quality advantages and design and development advantages, so as to bring high-quality products and services to our customers.
3D display will be the next important technology affecting the whole market after LED backlight technology. Whether polarizing glasses technology, barrier technology or cylindrical lens technology, there are quite mature R & D achievements.